A business coach can be a huge asset for many reasons. These are some of the most common scenarios for business owners.
I spent too much time in’ the business instead of ‘on it.’
This is where business coaching truly excels.
A business director or owner can become too involved and need more time to develop it. It’s common for business owners or directors to be left confused and without an objective view of their choices and the best way to make them successful.
This is a typical example of a scenario. The business owner built his company on his ideas and expertise. Overwork, frustration, and reluctance to delegate can lead to frustration and little progress. The business coach can provide a safe space and confidential counsel for such situations.
“Just two directors, but we were so busy that the business was left largely in limbo.”
A coach can help anyone.
Most of the problems business coaches have to deal with are the result from a company’s success. It is our goal to keep it that way.
Rapid growth can often distract and take the focus off of longer-term goals. Because of ongoing commitments, partners fail to meet regularly and sometimes not at all.
The sales pipeline becomes dangerously short, and the business soon has a monthly deficit.
Coaching can help you focus your attention on the structure of your company and identify potential opportunities.
Coaches should have relevant business experience to be competent.
Your business coach will have the experience to frame questions and brainstorm using business language based on their business knowledge. The business and the individual can then set clear outcomes and measure the value of their efforts.
“Direction? “Direction? We had grown so fast we were out of control.”
Business people often work long hours, negatively affecting their families and social life. This can lead to them needing help.
Although they may be successful professionally, they might need a clearer view of where their money is going or how to manage it best. It is possible that their internal systems and structures are not working properly. They have a terrible work-life balance.
Regular coaching sessions offer the chance to re-energize and refocus. Although business people can quickly forget their responsibilities, are they just busy being busy and not delivering tangible results for the company?
Coaching can help them remember who they are and help them realize their potential by assisting them in identifying where they want it to be.
I wanted a new view of the business but was still determining if coaching would bring it about.
An executive can gain a different perspective by hiring a business coach. This is the time to think, explore new ideas, and take action.
Skeptics will counter that “I can think for myself – I’ve been in the business for years!”
Good business coaches are not there to make business decisions but to help clients create space free from email, meetings, and the phone, where they can be consistent and reliable in their commitment to their business and reach the desired results.
A trial session can be offered to clients who doubt coaching’s effectiveness. The client always sets the agenda.
Regular sessions are essential to address the root causes of problems in the business. They should also be used to set clear goals and create an action plan identifying who is responsible for what.
They are not just empty talk shops. We only move forward once we have achieved our agreed business benefits.
The entire process, like any other business discipline, is value-driven.
Peter Miller-Smith is an Accredited Business Coach and Mentor. He has 25 years of commercial experience and a track record of leading businesses in the UK, Europe, and the USA. He assists business owners and managers who want to improve their personal and professional performance.